The concept of RETRO GP (formerly RetroFormula 1) was forged in the mind of company founder Andrew Smith during his attendance at the 2009 British Formula One Grand Prix™
While visiting the retail village one thing caught his attention. It was not the hoards of people, 12 deep, queuing for the latest Brawn, Mercedes or Williams merchandising, it was the fact that no historic teams; the teams he had grown up with, were represented. It was as if in the frenetic world of modern F1 merchandising the teams, drivers and marques who had captured the public’s imagination decades before, had now been pushed to one side and overlooked.
Since the first Formula One race at Silverstone in 1950 Cars, Teams and Drivers have come and gone but the memories linger in the hearts of the race fan. The premise of Retro Formula 1 is to revive the memory of those illustrious racing teams that are still held so dear by the motor racing enthusiast.
In essence our goal is to reform the grid of great Formula One™ marques.
Our garments are not just T-Shirts, they are an emotive slice of history. They represent a time where those now regarded as legends were ordinary people doing extraordinary things. They competed not for material rewards but for the love of competition itself, pushing their personal boundaries in pursuit of victory.
Through the purchase of RETRO GP garments, our customers, young and old, are expressing to their peers that keeping the memory of F1™ legends alive is something personally important.
RETRO GP products are truly unique and this is the first time such a prestigious collection of historic marques has been seen together in the marketplace.
"Super service and fast delivery to the US. I've ordered 3 shirts and all were outstanding, I get many compliments at the races. Wearing my new Villenueve T to the Canadian GP next month".
"I have purchased several items from retroformula1.com and have nothing but good feedback for the quality of the products and the customer service. Last christmas I ordered a t-shirt that was found to be out of stock. After contacting the company and explaining that it was a present the team pulled out all the stops and it was delivered on Christmas eve. I have recommended the products to several of my friends, thank you".
"Love your products. Looking forward to seeing what classic memories you bring back next"
"Having recently bought a couple of Hesketh T-shirts from you, I was very impressed with the quality - and that's why I just ordered another eight T-shirts from you guys! Incidentally, you might like to know that I have been stopped twice in the T-Shirt capital of London - Camden Town - and asked where I got the Tees from! Impressive stuff".
"Just wanted to send a quick thank you note for the Hesketh Polo. The shirt arrived here today and was a very nice surprise to see in the mailbox. Great quality material and the fit is spot on! Bringing these apparel items to market is essential in my opinion to help keep the memories of these teams alive and well for years to come'.
Will Silk Associate Editor Sports Car Digest
"For me the Seventies were F1's greatest years. Great Teams and Cars, all unique and special in their own way, unlike today's carbon copies! Thank you so much for letting me relive some of those memories. I will wear my UOP Shadow T Shirt with immense pride, a constant smile on my face, but maybe with the occasional tear lurking".
"I receieved one of your Tyrell T shirts as a present from my wife. Really pleased with the product and I think you have hit upon a terrific idea, as the teams of the past represent a different era before massive corporate involvement, with legendary drivers and cars.
We will certainly be buying from you again".
"I ordered a tee which came within 3 days of my order being placed. I don't think even the great Ronnie (Peterson) or Gilles (Villeneuve) could have delivered it quicker! It's fantastic to have such a place which enables me to relive my wasted youth, and a place which puts the fun back into F1 like it used to be".
"Awesome looking shirt. You really have a knack at bring out the right design elements in your products".
This website is not associated in any way with the Formula One group of companies. F1, FORMULA ONE, FORMULA 1, FIA FORMULA ONE WORLD CHAMPIONSHIP, GRAND PRIX and related marks are trade marks of Formula One Licensing B.V.